Novum Gebrauchsgraphik, 6, 1976

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Content includes:
Hans Baumeister ART DIRECTORS CLUB DEUTSCHLAND – The Profile of the Club is as Good as New
Lanny Sommese PAUL DAVIS, NEW YORK – Sovereign Between Art and Commerce
Ornella Linke-Bossi ART DIRECTORS CLUB MILANO – \” Nel boom dell\’austerity \”
Peggy Lindner DESIGN TEAM, MUNCHEN – …the Studio Opened when its Partners were still Students
J. J. de Lucio-Meyer KLAUS KAMMERICHS, DUSSELDORF – Photo Sculptures
Alexandre Alexandre JEANS ALESSANDRINI, DRAVEIL – Pictorial Criticism for Book and Press
Walter Leonhard WILLI ENGELHARDT, MUNCHEN – Designs of Prehistoric and Early Ceramics

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Novum Gebrauchsgraphik, 6, 1976. Cover design by Design Team
Novum Gebrauchsgraphik, 6, 1976. Cover design by Design Team
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
More graphic design history articles
Oskar Reiner advertisements for Opel distinguish themselves by clarity and visually appealing conception.
I have been reproached for this, and I will surely be reproached again. I have also been reproached for reading more and more obscure works whose readership must be limited to a handful of specialists and a few hobbyists like myself. It’s a heavy passion or a passion that sucks.

Members Content

Volkswagen commissioned a fantastic range of graphic designers, including Wolf Zimmermann, Hans Looser and Michael Engelmann. The designers amplified the brand image of Volkswagen with strikingly modern designs.

Members Content

Bäumer gave the company a unique brand image amplifying its graphical image after a time of post-war economic recovery. This style of advertising composition can be seen across many 1960s campaigns, especially from other German designers such as Anton Stankowski.