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Special feature1: Stanley Donwood “Vacancies”
Special feature2: DD-DDD / Dimensions and Transitions

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Idea 293, 2002-7. Cover design by Stanley Donwood
Idea 293, 2002-7. Cover design by Stanley Donwood
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
More graphic design history articles
An article by Jan Tschichold illustrated with examples of publicity produced by Brann of Zürich.
A new interpretation of the work of Bramante, suggesting an agenda for contemporary architectural practice.

Members Content

As part of their marketing strategy, Kast + Ehinger, commissioned a selection of German designers to produce advertisements aimed at the design industry. I have scanned in quite a lot of their advertising matter, all of which were back-page advertisements from three German design magazines. Der Druckspiegel, Gebrauchsgraphik and Graphik – Werbung + Formgebung.
An advertising programme is fully integrated only when its effect is powerful enough to play a major part in determining a corporate image. Geigy advertising is an example of this successful integration.