Jean Carlos Distefano is an Argentinian artist, designer and teacher. He designed a range of posters, programmes brochures and book covers alongside Juan Andralis, Humberto Rivas and Roberto Alvarado for the Instituto di Tella, Buenos Aires.
House style can give identity to the diverse products or activities of a firm. It stimulates loyalty, helps to reduce costs, and has advertising value.
One of my standout collected pieces is Erberto Carboni’s Crociere 1937 “Italia” Brochure, created for the Societa di Navigazione’s 1937 cruise schedule.
Emiliano Grignani is the grandson of Franco Grignani, one of the most versatile and influential Italian designers. Well-known for his advertising, painting and the way he could visualise motion in such a unique way. I interviewed Emiliano to find out more about Franco and his influence on graphic design and the great resource, https://www.francogrignani.info.