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Content includes:
Eberhard Hölscher:Jan Lenica. Posters and magazine covers
Franz Hermann Wills: Hans Förtsch / Sigrid von Baumgarten, Berlin. Commercial graphic art
Eberhard Hölscher: An instance of successful team-work.
Advertisements of the Rubber Manu-factory Fulda
Walter Leonhard: Fabulous animals from early publications
Erich Pfeiffer-Belli: Karl Kezer, a Czech draftsman and commercial graphic artist in America
Alexandre Alexandre: Asiatic art in American crystal
Eberhard Hölscher: On IBM advertising
Carl Heussner: The Maestro». Caricatures by Gerard Hoffnung
Hiero Rhode Antiqua», a type of the type foundry Johannes Wagner GmbH., Ingolstadt/Donau

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Gebrauchsgraphik, 2, 1959
Gebrauchsgraphik, 2, 1959
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
From the design archive:
More graphic design history articles
"Talking about myself as a designer is something that requires a powerful dialogue with my life experiences. In a radical way, I apply an exercise in which design forms become projections of life, extensions of meaning that constantly involve senses."
In Rau's case, the combination of graphic design and photo produces a particularly positive result, since he uses the photo not so much as an object of representation but rather as a suggestive means of expression.

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Bäumer gave the company a unique brand image amplifying its graphical image after a time of post-war economic recovery. This style of advertising composition can be seen across many 1960s campaigns, especially from other German designers such as Anton Stankowski.
A few years ago the publicity department of Siam di Tella found a collaborator who early in his studies of architecture was attracted by the problems of visual art. His name is Guillermo González Ruiz he was born in Chascomus (Province of Buenos Aires) in 1937. Between 1957 and 1960 he received 18 awards in poster competitions, some of which were of particular importance.