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Agam, (Yaacov)

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Agam, Stedelijk Museum, 1973. Designed by Wim Crouwel
Agam, Stedelijk Museum, 1973. Designed by Wim Crouwel
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From the design archive:
From the design archive:
From the design archive:
From the design archive:
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As part of an ongoing series showcasing Swiss poster designs from the 1950s and 1960s, this article features 1961 poster entries of Die besten Plakate des Jahres (The Best Posters of the Year) 1961. Originating in 1941, Die besten Plakate des Jahres initially served as a platform for the evaluation and showcase of Swiss posters.

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The 1960s was an era characterised by political, social, and cultural shifts. The counterculture movement emerged as a response to the perceived failures of the mainstream establishment, sparking a wave of activism and alternative ideologies. And with these an array of printed matter. Counterculture publications, often referred to as the "underground press," became powerful platforms for dissent, expression, and the exploration of new ideas.

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His distinctive style echoes the artistic expressions of fellow Italian designers Giovanni Pintori and Erberto Carboni. Tovaglia's mastery in taking concepts and translating them into visually compelling narratives is evident in this selection of advertisements I have scanned from Gebrauchsgraphik, 10, 1955.

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I have a real passion for collecting Cinderella stamps and other ephemera and love the artistic and historical value of these items. The scarcity of some Cinderella stamps, especially those associated with significant historical events or rare advertising campaigns, makes them highly sought after in the philatelic world.