Advertising Design, Design Archive Feature
Theo Häussler's commercial art is distinguished by its clear and disciplined form and its distinct advertising message.
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Advertising Design, Design Archive Feature, Members Only Content, Regional Histories
A country is never dead so long as it has an art. Austria is a proof of this maxim. Its liveliness since the war is liveliness which has displayed itself in the arts to a remarkable extent : it deserves the world's admiration and respect.
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Design Archive Feature, Members Only Content, Poster Design, Regional Histories, Studios & Collectives
A total of 24 posters were created for the campaign during 1964, using the arrow symbol as a key features, representing power, motion and speed. The handmade lithographs use up to 19 colours, which were individually printed at large scale. The posters also utilise the brand colours red and yellow from Shells corporate identity.
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