Bridgestone – PAOS Design, [The World of Corporate Beauty], CI Design, (23 Book Set), 1989

Part of a 23 Book Set including books on:
① Mazda
② Daiei
③ Sekisui Heim
④ Koiwai Dairy Products
⑤ Asics
⑥ Matsuya
⑦ Mitsui’s Rehouse
⑧ Kenwood
⑨ Bridgestone
⑩ Kirin Beer
⑪ Tokio Marine
⑫ NTT
⑬ INAX
⑭ Toray
⑮ Yamato
⑯ Setagaya Shinkin Bank
⑰ Zojirushi
⑱ Sumitomo Bank
⑲ Nippon Life Insurance
⑳ Symbolic design message
㉑ Design system control
㉒ Key item kaleidoscope
㉓ PAOS design for PAOS

Details

  • Format Book
  • Designer/s PAOS
  • Year 1989
  • Client/Publisher PAOS BOOKS
  • Size 235mm x 315mm
PAOS
PAOS (Progressive Artists Open System) are a Japanese design studio. Motoo Nakanishi founded them and they became recognised as on of Japan's leading agencies specialising in corporate identity (CI) design and consulting. Their work was philosophy-driven and centred around flexible identity systems and solutions. The studio's most recognised design projects include the Visual Identity Systems of Asics, Mazda, Kenwood, Bridgestone and Kirin Beer. Explore related designers working in Japanese corporate identity. See also Rise of Corporate Identity and Japanese graphic design history.

Linked Information

Bridgestone - PAOS Design, [The World of Corporate Beauty], CI Design, (23 Book Set), 1989
Bridgestone – PAOS Design, [The World of Corporate Beauty], CI Design, (23 Book Set), 1989
More graphic design artefacts
More graphic design history articles
A Collection of Japanese Ephemera from the 1930s and 1940s

Design Archive Feature, Ephemera, Members Only Content, Regional Histories

A Collection of Japanese Ephemera from the 1930s and 1940s

Beyond being mere artefacts of design, these examples of Japanese Ephemera show the dynamic changes Japan was undergoing during this period. The design output of this era not only served commercial purposes but also became a powerful medium for expressing these societal shifts.

Read Article
60 Examples of Czech Typography from 1909, Typografia

Design Archive Feature, Members Only Content, Regional Histories, Typography & Type Design

60 Examples of Czech Typography from 1909, Typografia

60 examples of Czech typography from Typografia Vol. 20 (1909). Czech commercial printing at the crossroads of Art Nouveau and early modernism, with work by Methoděj Kaláb, Otokar Císař, Karel Dyrink and many more.

Read Article
Katia Pecoraro: The dualism between system and freedom, design and life.

Designer Interview

Katia Pecoraro: The dualism between system and freedom, design and life.

"Talking about myself as a designer is something that requires a powerful dialogue with my life experiences. In a radical way, I apply an exercise in which design forms become projections of life, extensions of meaning that constantly involve senses."

Read Article