Der Druckspiegel, 01, January 1965

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Der Druckspiegel, 01, January 1965
Der Druckspiegel, 01, January 1965
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
From the design archive:
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A total of 24 posters were created for the campaign during 1964, using the arrow symbol as a key features, representing power, motion and speed. The handmade lithographs use up to 19 colours, which were individually printed at large scale. The posters also utilise the brand colours red and yellow from Shells corporate identity.

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Ryuichi Yamashiro (山城隆)  was a Japanese graphic designer and artist, born in Osaka in 1920. He belonged to the same generation of pioneering Japanese designers as Kohei Sugiura, Kiyoshi Awazu, Yoshio Hayakawa, Yūsaku Kamekura, Kazumasa Nagai, and Ikko Tanaka.  
This book shows, for the first time, all of Hans Hillmann’s film posters. Unpublished sketches and drafts from his estate along with commentary from conversations and interviews provide an insight into the creative process of the award-winning designer.

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His distinctive style echoes the artistic expressions of fellow Italian designers Giovanni Pintori and Erberto Carboni. Tovaglia's mastery in taking concepts and translating them into visually compelling narratives is evident in this selection of advertisements I have scanned from Gebrauchsgraphik, 10, 1955.