Deutsche Bahn, Germany, Matchbox Label Set, c. 1962

These matchbox labels feature the illustration of Max Heigl used to advertise the German Federal Railway / Deutsche Bahn.

‘The texts were the result of a slogan competition within the WER. Mit Pfiff per Bahncan be translated as Smart by rail, but also refers to the conductor’s whistle. The ‘green wave’ of Garantiert grüne Welle was made visible by signals in the background. Eins ist sicher, die Bahn was about the reliability of railways in all weather conditions.’
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