

From the graphic design archive:
From the graphic design archive:
From the graphic design archive:
From the graphic design archive:
Design Archive Feature, Members Only Content, Poster Design, Regional Histories, Studios & Collectives
A total of 24 posters were created for the campaign during 1964, using the arrow symbol as a key features, representing power, motion and speed. The handmade lithographs use up to 19 colours, which were individually printed at large scale. The posters also utilise the brand colours red and yellow from Shells corporate identity.
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Design Archive Feature, Members Only Content, Poster Design, Regional Histories
One of the main features in Gebrauchsgraphik 08, 1962 is focused on the 1961/62 annual poster awards in Germany. Over 400 posters were submitted to the awards.
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Advertising Design, Design Archive Feature
In Rau's case, the combination of graphic design and photo produces a particularly positive result, since he uses the photo not so much as an object of representation but rather as a suggestive means of expression.
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