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Graphic Design History from Design Reviewed
Wim Crouwel

Fodor 4, 1972 – Cor Jaring and Theo Kley

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Wim Crouwel
Willem Hendrik Crouwel was born in 1928 in Groningen, Netherlands. He studied at the Academy of Arts and Crafts in Groningen and took evening classes at the Institute of Arts and Crafts, now the Rietveld Academy. His teacher, Charles Jongejans, was trained by notable Dutch designers Paul Schuitema and Gerard Kiljan. In 1952, Crouwel began his design career at Enderberg, designing exhibitions and trade stands, gaining valuable experience. After leaving Enderberg in 1956, he founded a studio with industrial designer Kho Liang Ie, working on various projects across design disciplines, including graphic and exhibition design. Influenced by mid-century Swiss typography, Crouwel explored letterforms and graphic systems, using fonts like Helvetica and Univers. His early clients included the Van Abbe Museum, where he designed catalogues and posters. In 1963, he co-founded the influential design agency Total Design and also started working for the Stedelijk Museum, collaborating with Edy de Wilde until 1986. Explore the Design Reviewed archive to discover artefacts connected to Wim Crouwel. The Dutch Modernism movement, the Netherlands and the 1960s and 1970s decade pages.
Fodor
Fodor was a Dutch exhibition catalogue series designed by Wim Crouwel. They were a total of 40 issues published, each following Crouwel's design system.

Linked Information

Fodor 4, 1972 - Cor Jaring
Fodor 4, 1972 – Cor Jaring. Designed by Wim Crouwel.

 

Fodor 4, 1972 - Theo Kley
Fodor 4, 1972 – Theo Kley. Designed by Wim Crouwel.
More graphic design artefacts
Bissière, Stedelijk Museum, Amsterdam, 1966

From the graphic design archive:

Bissière, Stedelijk Museum, Amsterdam, 1966

  • Format: Exhibition Catalogue
  • Designer/s: Wim Crouwel and Anneke Huig (Total Design)
  • Year: 1966
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César, Stedelijk Museum, Amsterdam, 1966

From the graphic design archive:

César, Stedelijk Museum, Amsterdam, 1966

  • Format: Exhibition Catalogue
  • Designer/s: Wim Crouwel and Ben Bos (Total Design)
  • Year: 1966
View Artefact
Hannes Postmas Tekeningen, Stedelijk Museum, Amsterdam, 1967

From the graphic design archive:

Hannes Postmas Tekeningen, Stedelijk Museum, Amsterdam, 1967

  • Format: Exhibition Catalogue
  • Designer/s: Wim Crouwel (Total Design)
  • Year: 1967
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Robert Muller, Stedelijk Museum Amsterdam, 1964

From the graphic design archive:

Robert Muller, Stedelijk Museum Amsterdam, 1964

  • Format: Catalogue
  • Designer/s: Wim Crouwel
  • Year: 1964
View Artefact

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50 Examples of Czech Typography from 1908, Typografia

Design Archive Feature, Members Only Content, Regional Histories, Typography & Type Design

50 Examples of Czech Typography from 1908, Typografia

50 examples of Czech typography from Typografia Vol. XIX (1908). Czech commercial printing at the crossroads of Art Nouveau and early modernism, with work by Otokar Císař, Method Kaláb, and Mořic Novotný.

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The Outdoor Recreation Archive

Book Reviews & Press Releases

The Outdoor Recreation Archive

The Utah State University (USU) houses a vast collection of Outdoor Recreation Catalogues and magazines, You can browse and search records of more than 8,000 catalogues and magazines from over 500 companies, including manufacturers like Lowe Alpine and Sierra Designs to retailers like Eastern Mountain Sports and REI.

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Documenting the Arts and Crafts Movement

Magazines & Publishing, Members Only Content, Movements

Documenting the Arts and Crafts Movement

The Arts and Crafts movement, in particular its graphic design output is less documented than Art Nouveau and was primarily associated with Britain. Where Art Nouveau spread through international exhibitions and a shared decorative vocabulary that translated easily across posters, magazines and architecture, Arts and Crafts was rooted in British guilds, workshops and societies rather […]

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