Corporate Identity & Branding, Design Archive Feature, Designer Profiles, Members Only Content, Regional Histories

• Netherlands
• Rise of Corporate Identity, Dutch Modernism, Mid Century Modernism

Wim Crouwel and the Stedelijk Museum

Crouwel was the successor to Willem Sandberg who used an avant-garde approach in his work, utilising torn-paper montage, mixing of sans serif and old Egyptian typefaces and often off-center positioning. Crouwel steered away from this artistic approach and implemented a cohesive design system and a strong identity that emulated the corporate identity boom of the 1950s and 60s.

Book Reviews & Press Releases, Corporate Identity & Branding

• Italy

Visual identity and branding at Olivetti published by Triest Verlag

I have always loved the design work created for Olivetti. The colourful midcentury designs by Italian designer Giovanni Pintori, the minimal typographic poster by Swiss designer Walter Ballmer and my personal favourite the 1959 poster for Olivetti designed by Herbert Bayer. I recently found out Triest Verlag released a new book, Visual identity and branding at Olivetti which contains further work by Xanti Schawinsky, Renato Zveteremich, Ettore Sottsass, Hans von Klier, Egidio Bonfante and Walter Ballmer.

Design Archive Feature, Members Only Content

Network Maps and Timetable Design: Navigating the Complex Cityscape

Notes on transit and network map design, including the iconic London Underground map by Harry Beck, the importance of visual clarity, and the role of accessible design in timetable design.