Fred Troller

Fred Troller Design, Volume, 2024

‘The first comprehensive survey of the work of a pioneering graphic designer who brought Swiss modernism to America in the 1960s, via influential projects for clients such as Geigy, American Airlines and IBM’

Details

  • Format Book
  • Designer/s Fred Troller
  • Year 2024
  • Client/Publisher Volume
  • Size 210mm x 297mm
Fred Troller
Fred Troller graduated from the Kunstgewerbeschule in Zürichin 1950 and set up his own design studio until 1960. After that he spent six years working as the art director of Geigy Chemical Corporation in the USA and then headed a design studio in New York. Explore related designers including Paul Rand and Ivan Chermayeff. See also Rise of Corporate Identity and 1960s graphic design history.

Linked Information

Fred Troller Design, Volume, 2024
Fred Troller Design, Volume, 2024
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