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Content includes:
Günther Stiller. Book and advertising graphic art
Industrial graphic art by Ulrik Schramm
Thirty years of «Gebrauchsgraphik» (International Advertising Art). Covers from two decades
Gerd Hartung, Berlin. Graphic art in the service of fashion
Trade-marks and signets by Ernst Roch, Montreal
Press-illustrations by F. Medard Varsányi
Italy loves her old playing-cards
Lucienne Day. Textile and industrial design
«Akzidenz-Grotesk», a type of the firms Linotype GmbH and Type foundry H. Berthold AG, Berlin and Frankfort-on-Main

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Gebrauchsgraphik, 1, 1959. Cover design by Erik Nitsche
Gebrauchsgraphik, 1, 1959. Cover design by Erik Nitsche
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
From the design archive:
More graphic design history articles

Members Content

Forward and a selection of poster designs entered to the Die besten Plakate des Jahres 1963. Featuring the work of Hans Hartmann, Jörg Hamburger, Jost Hochuli, and Armin Hofmann.

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Crouwel was the successor to Willem Sandberg who used an avant-garde approach in his work, utilising torn-paper montage, mixing of sans serif and old Egyptian typefaces and often off-center positioning. Crouwel steered away from this artistic approach and implemented a cohesive design system and a strong identity that emulated the corporate identity boom of the 1950s and 60s.

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As a chemist, I have an obligation to be curious – I grab a stack of our chemical journals and start with the advertising section. I start it, the walk through the sand. I don’t want to deny some oases. But soon I’m bored and tired.

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The typographic supplement from Der Druckspiegel, October, 1961 features typographic compositions designed by Herbert Bossin. Bossin has solely used the typeface Folio, to illustrate its flexibility and versatility alongside imagery provided by Lothar Blanvalet Verlag.