Join the Mailing List

Membership

Graphic Design History from Design Reviewed

Gebrauchsgraphik, 3, 1970

Information

Content includes:
Sigwart Blum – The New Graphic, line of the Instituto di Tella, Buenos Aires
Alexandre Alexandre – A poetical advertising style, design by Annie Chazottes
Theodor Hilten – Australian Packages
Erich Pfeiffer-Belli – The shafts and tunnels of the Munich Subway, drawn by Medard Varsàny
Hans Kuh – Traffic signs, photos by Wilfried Bauer
Walter Keim – Popular printed graphics in Germany
Jan Berger – New advertising for Feldmühle-Paper, results of a school contest
Stefan Müller – American Ads
Raimondo Hrabak – The graphic image of the Laterza Publishing-House

Details

  • Format: Magazine
  • Year: 1970
  • Client/Publisher: Bruckmann Verlag
  • Size: 230mm x 297mm

Linked Information

Gebrauchsgraphik, 3, 1970
Gebrauchsgraphik, 3, 1970Gebrauchsgraphik, 3, 1970

Gebrauchsgraphik, 3, 1970 Inner
Gebrauchsgraphik, 3, 1970 Inner

 

Gebrauchsgraphik, 3, 1970 Inner
Gebrauchsgraphik, 3, 1970 Inner
Gebrauchsgraphik, 3, 1970 Inner
Gebrauchsgraphik, 3, 1970 Inner
More graphic design artefacts
Ty i Ja, 131, 1971 - 3. Cover design by Tomasz Jura
From the design archive:

Ty i Ja, 131, 1971 – 3

  • Format: Magazine
  • Designer/s: Tomasz Jura
  • Year: 1971
View Artefact
Design (Japan), 016, 1961
From the design archive:

Design (Japan), 016, 1961

  • Format: Magazine
  • Designer/s: Kenji Ito
  • Year: 1961
View Artefact
Gebrauchsgraphik, 03, 1936. Cover design by Eduard Sauer
From the design archive:

Gebrauchsgraphik, 03, 1936

  • Format: Magazine
  • Designer/s: Eduard Sauer
  • Year: 1936
View Artefact
25th Edinburgh International Festival Programme, 1971. Design by Hans Schleger.
From the design archive:

25th Edinburgh International Festival Programme, 1971

  • Format: Programme
  • Designer/s: Hans Schleger/Zero
  • Year: 1971
View Artefact

view more of the graphic design archive

More graphic design history articles

Members Content

Ads in trade journals for Bayer, Leverkusen designed by Wolfgang Bäumer c. 1962-1964. Scanned from Gebrauchsgraphik, July 1966
  • Design Archive Feature, Members Only Content

Dynamic Form. The 1960s Advertising Design of Wolfgang Bäumer

Wolfgang Bäumer's advertising design for Bayer, Klöckner Works and the Lottery. His adaptable design aesthetic alongside his skills of convening messaging through visuals are fantastic examples of mid-century German graphic design.

Members Content

Siegfried Odermatt advertisment designs for Grammo Studio
  • Design Archive Feature, Members Only Content

Siegfried Odermatt and the Swiss Design for Grammo Studio

A fantastic example of Swiss design for brand systems is the brand and advertising by Siegfried Odermatt commissioned by Grammo Studio in Zurich.

Members Content

What has been said about the styling of advertisements goes for the field of publicity for chemical and pharmaceutical products as well. Whether it is a soporific, an analgetic or a protein remedy for defects of malnutrition - nearly without a single word, the efficiency of the product in question is symbolically characterized in the composition and the choice of colours equally to the point, on the covers of these prospectuses. Suppositions for such achievements are the highest level and a freedom of artistic means which our businessmen, when employing commercial artists, are only too seldom ready to grant. Designs Matthew Leibowitz
  • Design Archive Feature, Members Only Content

Advertising Pharmaceuticals, A Comparison of German and American Advertising in 1950

As a chemist, I have an obligation to be curious – I grab a stack of our chemical journals and start with the advertising section. I start it, the walk through the sand. I don’t want to deny some oases. But soon I’m bored and tired.
Oskar Reiner, Automotive Publicity Cover
  • Design Archive Feature

Oskar Reiner’s, Automotive Publicity by Carl Heussner, 1962

Oskar Reiner advertisements for Opel distinguish themselves by clarity and visually appealing conception.