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Content includes:
Alexandre Alexandre – Artistic playing cards in the service of advertising and elegance
Eberhard Hölscher – New German record-cases
Erich Pfeiffer-Belli – The best Swiss posters of 1957
Remigius Netzer – Wood-cuts by Walter Habdank
Eberhard Hölscher – The advertising media of the KSB-AMAG chain
Alexandre Alexandre – Old tobacco packages
Horst Rebay – »Imprenta AS«, a team in Uruguay
Alexandre Alexandre – Laurent de Brunhoff, the new poet of satirical cartoons
Eberhard Hölscher – The Typo Counter, a valuable new invention for estimates of composition
»Charme«, a type of the type foundry Ludwig & Mayer, Frankfort-on-Main

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Gebrauchsgraphik, 5, 1958. Cover design by Pino Tovaglia
Gebrauchsgraphik, 5, 1958. Cover design by Pino Tovaglia
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
From the design archive:
More graphic design history articles

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His distinctive style echoes the artistic expressions of fellow Italian designers Giovanni Pintori and Erberto Carboni. Tovaglia's mastery in taking concepts and translating them into visually compelling narratives is evident in this selection of advertisements I have scanned from Gebrauchsgraphik, 10, 1955.

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As part of their marketing strategy, Kast + Ehinger, commissioned a selection of German designers to produce advertisements aimed at the design industry. I have scanned in quite a lot of their advertising matter, all of which were back-page advertisements from three German design magazines. Der Druckspiegel, Gebrauchsgraphik and Graphik – Werbung + Formgebung.
Why Graphic Culture Matters is a compilation of 46 thought-provoking essays by renowned design critic Rick Poynor, delving into the realms of art, design, and visual communication.
Marin Lorenz has had an amazing career, designing for clients such as ESPN and Nike, teaching at some of Europe's leading design schools and publishing books, such as Flexible Visual Sytems, documenting his research and approach to design practice.