Content includes:
Alexandre Alexandre – Paolo Ferreira, Paris. A Portuguese commercial graphic artist
Franz Hermann Wills – Edsor ties and scarfs. Advertisements by Marianne Schwarz
Erich Pfeiffer-Belli – «Westvaco», an American firm-magazine
Franz Roh – Solarisations by Eugen Funk
Remigius Netzer – Ink-drawings by Josef Nerud
Hans Kuh – Insects considerably magnified. Illustrations from an old textbook
Eberhard Hölscher – Advertisements for Mercedes-Benz by Heinrich Maiwald
Ulli Beier – Commercial graphic art for Africa
Eberhard Hölscher – Paul König, Reutlingen. Commercial graphic art
»Breite Fette Information», a type of the type foundry D. Stempel AG, Frankfurt-on-Main
Advertising Design, Design Archive Feature, Illustration
“They’ll never stand for that” and “It’s too modern” are, as George Plante aptly puts it, the restraintive thoughts which beset a commercial artist who tries to let himself go.
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Corporate Identity & Branding, Design Archive Feature, Members Only Content, Regional Histories, Studios & Collectives
The identity manual consisted of 130 pages of information and brand usage with Arie J. Geurts heading up the project as design director, (who later headed up his own design studio in Los Angeles). The identity uses minimal colour and focuses on a consistent brand blue in all communications.
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Design Archive Feature, Members Only Content
Westvaco Inspirations was founded in 1925 by the West Virginia Pulp and Paper Company. Bradbury Thompson’s produced approximately sixty issues, experimenting with typography, photography, and illustrations.
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