‘This issue deals with graphic designers’ practices expanding the boundaries of graphic design. Based on works of 10 teams, it reveals how designers’ attitudes transform design.’
Design Archive Feature, Designer Profiles, Members Only Content, Movements, Regional Histories
Wolfgang Weingart's artistic design delved into the intricacies of Swiss typography, skillfully dissecting its elements while venturing into texture and type experimentation. His layered montages radiated dynamic kinetic energy, standing in stark contrast to the minimalist approach of his instructors, embracing a more maximalist aesthetic.
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Advertising Design, Design Archive Feature, Members Only Content, Regional Histories
His distinctive style echoes the artistic expressions of fellow Italian designers Giovanni Pintori and Erberto Carboni. Tovaglia's mastery in taking concepts and translating them into visually compelling narratives is evident in this selection of advertisements I have scanned from Gebrauchsgraphik, 10, 1955 and Graphik – Werbung + Formgebung, 07, 1955.
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Advertising Design, Design Archive Feature, Illustration
“They’ll never stand for that” and “It’s too modern” are, as George Plante aptly puts it, the restraintive thoughts which beset a commercial artist who tries to let himself go.
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