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Content includes:
Manuel Gasser, Zürich: Saul Steinberg: Le Masque
Dr. Willy Rotzler, Zürich: Photographs – the first international annual of advertising phography
Dr. Erika Billeter, Zürich: Swiss Posters 195
Dr. Willy Rotzler, Zürich: Draeger Freres. 80 Years of art – photographically interpreted. An unusual anniversary booklet
Hans Neuburg, Zürich: Artists’ Chirstmas and New Year’s Cards
H.B.M. An Original Poster Campaign by a Group of Basle Designers
Hans Finsler, Zürich: William Klein: Tokyo _ Mosco

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Graphis 123, 1966. Cover design by Saul Steinberg
Graphis 123, 1966. Cover design by Saul Steinberg
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
From the design archive:
More graphic design history articles
Marin Lorenz has had an amazing career, designing for clients such as ESPN and Nike, teaching at some of Europe's leading design schools and publishing books, such as Flexible Visual Sytems, documenting his research and approach to design practice.
Last month (March 2022), I spoke to over fifty Graphic Design undergraduates about the archive and my passion for design history, after which the students had full access to items in the collection and participated in discourse amongst their peers and lecturers. As part of their critical studies unit, the students will be producing essays and content related to the impact, history and aesthetics of selected artefacts.
The covers of the periodical ALMANAQUE, which was published in Lisbon, are perfect examples of this pleasure in the unusual and the force of with which all sorts of foreign influences are assimilated.

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The designer is unstated on these postcards, which were designed during the mid to late 1970s, but these playful illustrations alongside what looks to be Frankfurter Bold definitely fit the criteria of friendliness and efficiency