Graphis 249, 1987

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Content includes:
Willy Fleckhaus: The modern master of magazine design.
Vigon Seireeni: New wave design in California.
Photographis ’87: A preview of the new international yearbook of photography.
Stephen Alcorn: Old world woodblock art succeeds in the new world.
Dan Weaks: The timeless journey of an extraordinary photographer.
Absolut Vodka: About that absolutely fantastic Absolut advertising.

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Graphis 249, 1987
Graphis 249, 1987
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A new online archive makes the complete works of the famous graphic designer accessible

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Kiyoshi Awazu (粟津) was a renowned Japanese graphic designer, known for his contributions across various creative fields including poster design, architecture, set design, filmmaking, and illustration. His unique style was commissioned by theatre groups, design and architecture magazines and various organisations for the covers of book covers and posters.

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Japanese modern design was heavily influenced by European art movements, particularly modernism and the Bauhaus school. As Japan's advertising industry expanded, it increasingly drew from Western culture, especially television and film, resulting in designs that were eclectic, vibrant, and infused with modernist energy.

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The advertising has a certain contrast of hand-drawn and mechanical. Produced entirely in black, it reminds us that the absence of colour can be highly effective. Hans Michel and Günther Kieser's illustrations bring a sense of both playfulness and a stylistic approach to a corporate client.