Idea 026, 1957-12

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Content includes:
Graphic Arts
Development of a house style and L. Sutnar by N. Gosta Arnheim
Yusaku Kamekura
Father and Son: Erik & Ole Stockmarr
Royal College of Art
Paul Peter Piech
Bob Gill
Commercial arts of Nika-Kai
Color Pages
Yusaku Kamekura
Paul Peter Piech
Bob Gill
Nika-Kai
Editorials
Brief History of Fine Arts in Japan by A. Yamana
Imitation and resemblance by S. Imatake
How to keep TV commercial in tune with your badget by Ralph G. Tuchman
How to make ad photo more believable by Stephen Baker
Advertising anecdote by Frank Finny
Adman’s guide to p.r. by Charles H. Prout
Book reviews
Editor’s note by T. Miyayama

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Idea 26, 1957-12. Cover design by Shichiro Imatake
Idea 26, 1957-12. Cover design by Shichiro Imatake
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
From the design archive:
More graphic design history articles

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Kazumasa Nagai  (永井 一正) was born in 1929 in Osaka and is one of Japan's most acclaimed graphic designers. He designed iconic corporate logos for major companies such as Mitsubishi UFJ, Japan Railways, Nissin, and TEPCO and designed 100s of posters.
A short free-to-access feature on Swiss Design. The movement was influenced by Bauhaus and De Stijl, sought clarity and visual unity, making it a powerful force in global graphic design that remains influential today.

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Yoshio Hayakawa was born in Osaka, Japan, in 1917 and became a leading designer and artist in postwar Japan. His work was a harmonisation of traditional Japanese art with Western art.

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Wolfgang Weingart's artistic design delved into the intricacies of Swiss typography, skillfully dissecting its elements while venturing into texture and type experimentation. His layered montages radiated dynamic kinetic energy, standing in stark contrast to the minimalist approach of his instructors, embracing a more maximalist aesthetic.