

From the graphic design archive:
From the graphic design archive:
From the graphic design archive:
Advertising Design, Design Archive Feature, Members Only Content, Regional Histories
One of Otl Aicher's lesser-known works was the identity and publicity for the Gastein Valley. Gastein valley was a resort for the elderly, an Austrian Alpine village in the Austrian state of Salzburg
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Advertising Design, Design Archive Feature, Designer Profiles, Members Only Content
A 1925 article on Karl Schulpig, originally in German and published in Archiv für Buchgewerbe und Gebrauchsgraphik, March 1925.
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Advertising Design, Design Archive Feature, Members Only Content
Bäumer gave the company a unique brand image amplifying its graphical image after a time of post-war economic recovery. This style of advertising composition can be seen across many 1960s campaigns, especially from other German designers such as Anton Stankowski.
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