Jan van Toorn, Over Affiches, Openbaar Kunstbezit, 1973

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Jan van Toorn, Over Affiches, Openbaar Kunstbezit, 1973
Jan van Toorn, Over Affiches, Openbaar Kunstbezit, 1973

 

Jan van Toorn, Over Affiches, Openbaar Kunstbezit, 1973
Jan van Toorn, Over Affiches, Openbaar Kunstbezit, 1973
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The 1960 awards presented 420 poster entries from Swiss designers. Notable winners included Robert Büchler's typographic poster for the Museum of Applied Arts Basel and J. Müller-Brockmann’s Der Film poster for the Museum of Applied Arts and Gerstner + Kutter's asymmetric typographic poster for National-Zeitung SA Basel.

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Japanese modern design was heavily influenced by European art movements, particularly modernism and the Bauhaus school. As Japan's advertising industry expanded, it increasingly drew from Western culture, especially television and film, resulting in designs that were eclectic, vibrant, and infused with modernist energy.

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A fantastic example of Swiss design for brand systems is the brand and advertising by Siegfried Odermatt commissioned by Grammo Studio in Zurich.

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The typographic supplement from Der Druckspiegel, October, 1961 features typographic compositions designed by Herbert Bossin. Bossin has solely used the typeface Folio, to illustrate its flexibility and versatility alongside imagery provided by Lothar Blanvalet Verlag.