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Graphic Design History from Design Reviewed
Lance Wyman

Mexico 1968, Photo – Revue 20, 1968

IIIe Competition Sportive Internationale: La Gymnastique

Details

  • Format Brochures and Guides
  • Designer/s Lance Wyman
  • Year 1968
  • Client/Publisher 1968 Summer Olympics
  • Size 222mm x 220mm
Lance Wyman
Lance Wyman was born in New Jersey in 1937 and studied industrial design at Pratt Institute. He came to international attention after winning the competition to design the visual identity for the 1968 Mexico City Olympic Games, developing a comprehensive system that drew on pre-Columbian and Huichol visual traditions alongside optical art influences. He also designed the signage system for the Mexico City Metro, creating pictogram-based station identities that allowed navigation without literacy. Returning to New York in the 1970s, he established Lance Wyman Ltd, working across urban signage and wayfinding for clients including the National Zoo in Washington DC and the city of Ottawa. He received the AIGA Medal in 2008. Explore related designers including Paul Rand and Otl Aicher. See also Rise of Corporate Identity and 1960s graphic design history.

Linked Information

Mexico 1968, Photo - Revue 20, 1968. Designed by Lance Wyman
Mexico 1968, Photo – Revue 20, 1968. Designed by Lance Wyman
More graphic design artefacts
Mexico 1968, Communique Olympique 20, 1968

From the graphic design archive:

Mexico 1968, Communique Olympique 20, 1968

  • Format: Brochure
  • Designer/s: Lance Wyman
  • Year: 1968
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Mexico 1968, Communique Olympique 5, 1968

From the graphic design archive:

Mexico 1968, Communique Olympique 5, 1968

  • Format: Brochure
  • Designer/s: Lance Wyman
  • Year: 1968
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Mexico 1968, Communique Olympique 8, 1968

From the graphic design archive:

Mexico 1968, Communique Olympique 8, 1968

  • Format: Brochure
  • Designer/s: Lance Wyman
  • Year: 1968
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Mexico 1968, Communique Olympique 4, 1968

From the graphic design archive:

Mexico 1968, Communique Olympique 4, 1968

  • Format: Brochure
  • Designer/s: Lance Wyman
  • Year: 1968
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