‘One of the most famous of modern art documents – a poetic primer, prepared by the artist for his Bauhaus pupils, which has deeply affected modern thinking about art . . . This little handbook leads us into the mysterious world where science and imagination fuse.’ Observer
From the graphic design archive:
Advertising Design, Design Archive Feature, Designer Profiles, Members Only Content
Joseph Binder translated machine-age aesthetics into refined Art Deco compositions. These magazine covers have become prime examples of American commercial modernism.
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Design Archive Feature, Designer Profiles, Members Only Content, Regional Histories
Dick Elffers, had been the chosen designer for the printed matter of the Holland Festival for much of the festival's years, he used a painterly style for his work with the festival between 1954 and 1965 and later a more abstract style between 1969 and 1972. As well as publicity design, Elffers was commissioned to design the summer stamps to promote the Holland Festival in 1972.
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"Talking about myself as a designer is something that requires a powerful dialogue with my life experiences. In a radical way, I apply an exercise in which design forms become projections of life, extensions of meaning that constantly involve senses."
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