Revue de la Publicite et des Arts graphiques en Suisse = Rundschau des Werbewesens und der graphischen Kunst in der Schweiz = Review of Advertising and Graphic Art in Switzerland
From the graphic design archive:
From the graphic design archive:
From the graphic design archive:
From the graphic design archive:
Advertising Design, Design Archive Feature, Members Only Content, Regional Histories
This article is part of my ongoing effort to spotlight the unsung heroes of design history. I'm especially passionate about sharing voices and designs that have been overlooked or forgotten. In this piece, I focus on the work of 1980s American graphic designers, in particular, the women who broke boundaries and shaped American visual culture.
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Advertising Design, Corporate Identity & Branding, Design Archive Feature, Regional Histories
IBM puts a premium on functional design, forms and colours which make it far easier for the potential customer to gain an insight. In this respect the IBM methods are exemplary. The IBM already opened studios of artistic and graphic design for its German and Italian offices and a few years ago another such studio was established in Paris. Frank René Testemale was entrusted with its organisation and was appointed its business and art director.
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Advertising Design, Design Archive Feature, Members Only Content, Regional Histories
His distinctive style echoes the artistic expressions of fellow Italian designers Giovanni Pintori and Erberto Carboni. Tovaglia's mastery in taking concepts and translating them into visually compelling narratives is evident in this selection of advertisements I have scanned from Gebrauchsgraphik, 10, 1955 and Graphik – Werbung + Formgebung, 07, 1955.
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