
Contents of Issue 8. Cover: Josef Volráb. Supplement: Spelling Guide, Phototypoamateři. Articles: Vladimír Rýpar: Editor about advertisements. Miloš Bloch: The advertising boss thinks out loud about advertising. Dědič: Advertisement placement. L. Radoměrský: Advertising spectrum. Ing. M. Sutnar: Secrets of a successful advertisement. E. Zappe: Alphabet for color commercial printers. Book printing review. Advertising supplement of the company Spojené papírny, spol. s. r. o. Prague II.

From the graphic design archive:
From the graphic design archive:
From the graphic design archive:
From the graphic design archive:
Design Archive Feature, Members Only Content
Notes on transit and network map design, including the iconic London Underground map by Harry Beck, the importance of visual clarity, and the role of accessible design in timetable design.
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Design Archive Feature, Designer Profiles, Members Only Content, Poster Design, Regional Histories
In 1997 Tadanori Yokoo showcased 31 new silkscreens at the Ginza Graphic Gallery in Tokyo. Many of these works were previously unseen, and I was fortunate enough to discover a feature in a back issue of Idea magazine that showcased the full collection of silkscreen posters.
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Regional Histories, Ephemera, Illustration, Members Only Content
A collected visual record of the Kanto, Chubu and Tohoku Lottery tickets.
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