Corporate Identity & Branding, Design Archive Feature

• Rise of Corporate Identity

House Style – Why it important? by Alec Davis

House style can give identity to the diverse products or activities of a firm. It stimulates loyalty, helps to reduce costs, and has advertising value.

Designer Profiles, Members Only Content

• Sweden
• Mid Century Modernism

Olle Eksell

Olle Eksell is well known for his advertising illustration, book jackets and playful packaging design. He first studied engineering and later decided to become a graphic artist. He began his career as a window decorator in 1935, and studied under Hugo Steiner between 1939 and 1941.

Designer Interview

Rob Walker (Signs by Umberto)- Precision, Craft and the Love of Letters

I have known Rob for over a decade and I have been a huge admirer of his work. He specialises in reverse gilded glass sign making, typographic murals and traditional sign-writing.