
‘Increasing complexity in our infrastructure and the agglomeration of buildings in our urban centres can be confusing or misleading. ‘You are Here’ examines brilliant design solutions to signage and graphics that allow seamless navigation through commercial establishments and public facilities. Aesthetically integrating a building’s architecture and interiors with branding, colour theory, typography, symbols or pictograms, product design and more, designers provide unique experiences for visitors.’

Design Archive Feature, Poster Design, Regional Histories
Armin Hofmann's publicity for the Stadttheater Basel. The client, in this case, the Municipal Theater of Basel, refused to listen to narrow-minded critics, in spite of the fact that as a state-subsidized enterprise it is accountable to public opinion.
Read Article
Design Archive Feature, Members Only Content, Poster Design, Regional Histories
The best poster designs from Die besten Plakate des Jahres 1956 with a translated foreword by Jakob Rudolf Welti. Featuring the work of Herbert Leupin, Carl B. Graf, Carlo Vivarelli and Emil Ruder.
Read Article
Design Archive Feature, Designer Profiles, Members Only Content, Regional Histories
Max Huber was born in 1919 in Switzerland. He studied at the Kunstgewerbeschule (School of Arts and Crafts) in Zurich where he excelled in graphic design and photography. Huber worked across advertising, packaging, design and industrial design. He had a distinctive style that skillfully blended bright hues with photomontage.
Read Article