Category: Designer Profiles

Profiles of graphic designers. Biographies, key works, and design histories drawn from the artefacts in the Design Reviewed archive.

Profiles of graphic designers drawn from the physical archive, their biographies, key works, influences, and place in design history. Profiles spanning designers from Europe, America, Japan, and beyond.

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A 1939 article on American designer, Walter Frank Bomar, published in The Inland Printer, Vol 104, No. 03, 1939.

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Beyond his books, Dick Bruna's vivid colour and simplified forms found their way onto posters, packaging, murals and stamps, many of which feature in my growing collection.

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An article on Valentin Zietara , originally in German, published in Gebrauchsgraphik, 10, 1930, written by H K Frenzel translated by E. T. Scheffauer

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A 1903-1904 article on Die Steglitzer Werkstatt, originally in German, published in Deutsche Kunst und Dekoration, Vol. XIII, October 1903–March 1904.

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April Greiman is known for her experimental approach to graphic design,  her role in the development of Californian New Wave and being one of the first designers to fully embrace the computer in her work.

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A 1936 article on Ludwig Hohlwein, originally in German, published in Graphische Nachrichten, Vol 13, 11, November 1934
A profile of British designer Dennis Bailey, featured in Modernist Graphic Design in Britain 1945–1980 by Ian McLaren and Tony Pritchard, exploring his early influences and role in shaping post-war modernist graphic design in Britain.

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Joseph Binder translated machine-age aesthetics into refined Art Deco compositions. These magazine covers have become prime examples of American commercial modernism.

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Bob Salpeter was trained by Paul Rand at IBM and educated in New York, at the School of Visual Arts and the School of Industrial Art. Salpeter went on to build an extensive and impressive career working with clients such as the American Museum of Natural History, the World Golf Hall of Fame, the American Cancer Society, Scott Printing and IBM.

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A chance eBay find led me to a rare and extensive collection of work by midcentury American designer Noel Martin, including posters, museum ephemera, and print for major institutions like the Cincinnati Art Museum and Champion Papers.

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Scanned posters by the great Michele Spera. Many use a strong use of geometric form, often paired with sans-serif typefaces like Helvetica. Their simplification of form and use of colour create timeliness, recognisable posters that would have stood out alongside the posters of the 1970s which tended to have a heavy use of photography.

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A 1925 article on Karl Schulpig, originally in German and published in Archiv für Buchgewerbe und Gebrauchsgraphik, March 1925.

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Matthew Leibowitz was born in Philadelphia in 1918 and was a pioneering American graphic designer known for his innovative use of typography, illustrations, and photography. Over his career, he worked with clients like IBM, AT&T, and Paramount Pictures, received over 150 international awards, and his designs are featured in the collections of major museums, including MoMA in New York and Paris.

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Tadashi Ohashi was at the forefront of Japan's postwar design movement, with his illustrations widely celebrated. In 1952, he became the chief designer for Meiji Seika Confectionery, producing some of his most renowned work.

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Max Huber was born in 1919 in Switzerland. He studied at the Kunstgewerbeschule (School of Arts and Crafts) in Zurich where he excelled in graphic design and photography.  Huber worked across advertising, packaging, design and industrial design. He had a distinctive style that skillfully blended bright hues with photomontage.

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Ryuichi Yamashiro (山城隆)  was a Japanese graphic designer and artist, born in Osaka in 1920. He belonged to the same generation of pioneering Japanese designers as Kohei Sugiura, Kiyoshi Awazu, Yoshio Hayakawa, Yūsaku Kamekura, Kazumasa Nagai, and Ikko Tanaka.  

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Kiyoshi Awazu (粟津) was a renowned Japanese graphic designer, known for his contributions across various creative fields including poster design, architecture, set design, filmmaking, and illustration. His unique style was commissioned by theatre groups, design and architecture magazines and various organisations for the covers of book covers and posters.

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Kohei Sugiura’s work spans an impressive range of mediums, including record jackets, publication covers, posters, exhibition catalogues, and stamps. He perfectly merged functionality and data visualisation with aesthetics. Drawing on his background in architecture, Sugiura applied a systematic, programmatic methodology to graphic design, similar to the approach of Swiss designer Karl Gerstner. 

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Takenobu Igarashi was born in 1944 in Tokyo and is best known for his typographic work as both a sculptor and designer. His work in over 30 permanent museum collections and continues to inspire designers today.

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Yoshio Hayakawa is one of Japan’s most influential post-war poster designers. His work represents a fusion of traditional Japanese art and European modernism often using soft, poetic brushstrokes and refined colour palettes and capturing the elegance of Japanese aesthetics while integrating the clean lines and bold visual language of Western design.

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Yūsaku Kamekura had a long list of clients and as well as cover designs, he worked across logo and brand design, packaging, book design, and other printed matter, but he is particularly known for his poster design. His clients included Nikon, Tokyo 1964 Olympics, Meiji and TDK.

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Hiroshi Ohchi was a prominent Japanese designer, known for his playful and imaginative illustrated poster and packaging designs. He often combined bright colours with simple geometric forms and illustrated people and humanistic elements.

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Kazumasa Nagai  (永井 一正) was born in 1929 in Osaka and is one of Japan's most acclaimed graphic designers. He designed iconic corporate logos for major companies such as Mitsubishi UFJ, Japan Railways, Nissin, and TEPCO and designed 100s of posters.

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Ikko Tanaka (田中一光, 1930–2002) was a celebrated Japanese graphic designer. His client list included Mazda, Hanae Mori and Issey Miyake, Expo '85 in Tsukuba, World City Expo Tokyo '96, and the Victoria and Albert Museum.

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This 1,500 word essay is about the life and work of Willem Sandberg and is illustrated with part of my collection of over 100 pieces of Sandberg’s work, including books, Stedelijk Museum catalogues, and various individual printed items.

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Dick Elffers, had been the chosen designer for the printed matter of the Holland Festival for much of the festival's years, he used a painterly style for his work with the festival between 1954 and 1965 and later a more abstract style between 1969 and 1972. As well as publicity design, Elffers was commissioned to design the summer stamps to promote the Holland Festival in 1972.

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Ootje Oxenaar designed the summer stamps for the Netherlands using an assignment from De Nederlandsche Bank based on banknotes. The assignment resulted in the collaboration of Oxenaar, the printer, the laboratory and the banking specialist, in which they experimented with the design of securities on printed matter.

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Throughout the 1920s and 1930s, Paul Schuitema emerged as one of the Dutch pioneers of new typography. This article features a selection of the cover designs and a few inner spreads from my collected issues of De 8 en Opbouw.
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More from Design Reviewed

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A 1939 article on American designer, Walter Frank Bomar, published in The Inland Printer, Vol 104, No. 03, 1939.

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Beyond his books, Dick Bruna's vivid colour and simplified forms found their way onto posters, packaging, murals and stamps, many of which feature in my growing collection.

Members Content

An article on Valentin Zietara , originally in German, published in Gebrauchsgraphik, 10, 1930, written by H K Frenzel translated by E. T. Scheffauer