Paula Scher is an American graphic designer and educator. She served as the first female principal at Pentagram, which she joined in 1991. Scher began her career as an art director in the 1970s and works across identity design, environmental design, packaging and publication design. Her clients have included Bloomberg, Microsoft, Adobe, Bausch + Lomb, Coca-Cola, Shake Shack, the Museum of Modern Art, the Metropolitan Opera and the New York City Ballet.
Explore related designers including Herb Lubalin and Tibor Kalman. See also American Modernism, American graphic design history, 1980s graphic design history.
Membership from £2.49/month unlocks articles researched and inspired by the artefacts in the collection.
From the graphic design archive:
From the graphic design archive:
From the graphic design archive:
From the graphic design archive:
Design Archive Feature, Designer Profiles, Ephemera, Members Only Content
Beyond his books, Dick Bruna's vivid colour and simplified forms found their way onto posters, packaging, murals and stamps, many of which feature in my growing collection.
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Members Only Content, Design Archive Feature, Designer Profiles
An article on Valentin Zietara , originally in German, published in Gebrauchsgraphik, 10, 1930, written by H K Frenzel translated by E. T. Scheffauer
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Members Only Content, Designer Profiles, Studios & Collectives
A 1903-1904 article on Die Steglitzer Werkstatt, originally in German, published in Deutsche Kunst und Dekoration, Vol. XIII, October 1903–March 1904.
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