1930s periodical ‘Monografieën over filmkunst’ designed by dutch designer Piet Zwart remains a pinnacle of Dutch avant-garde design.
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The 1960 awards presented 420 poster entries from Swiss designers. Notable winners included Robert Büchler's typographic poster for the Museum of Applied Arts Basel and J. Müller-Brockmann’s Der Film poster for the Museum of Applied Arts and Gerstner + Kutter's asymmetric typographic poster for National-Zeitung SA Basel.
The identity manual consisted of 130 pages of information and brand usage with Arie J. Geurts heading up the project as design director, (who later headed up his own design studio in Los Angeles). The identity uses minimal colour and focuses on a consistent brand blue in all communications.
Nikon commissioned Yusaku Kamekura to design numerous posters, packaging designs and advertisements for Nikon. His used abstract forms, an impactful use of colours, along with his skilful reduction of messaging.
Volkswagen commissioned a fantastic range of graphic designers, including Wolf Zimmermann, Hans Looser and Michael Engelmann. The designers amplified the brand image of Volkswagen with strikingly modern designs.
