(Preface) ‘Randstad temping agency, Ahrend office supplies, Aid for the Homeless: The life of graphic designer Ben Bos is dominated by clients who remained loyal to him and his designs for decades. His name is indissolubly linked with the design studio Total Design, where he worked as a manager for 26 years. In this book Bos’s work is considered against the background of developments in Dutch society and graphic design. Bos speaks about his work, about corporate design, about working in teams and about his contacts with clients. Interviews with fellow designers reveal Bos as a driven designer.’