Wat gij bij de hand wilt hebben designed by Paul Schuitema 1935

1930s Graphic Design History

Graphic design from the archive designed and printed in the 1930s, alongside design articles focused around this decade.
Wat gij bij de hand wilt hebben designed by Paul Schuitema 1935

Design Articles based on this decade

Ludwig Hohlwein by Ernst Gundermann. Translated from Graphische Nachrichten, Vol 13, 11, November 1934

Design Archive Feature, Designer Profiles, Members Only Content

Ludwig Hohlwein by Ernst Gundermann. Translated from Graphische Nachrichten, Vol 13, 11, November 1934

A 1936 article on Ludwig Hohlwein, originally in German, published in Graphische Nachrichten, Vol 13, 11, November 1934

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Euro Deco. European Art Deco Graphic Design

Movements, Advertising Design, Design Archive Feature, Members Only Content

Euro Deco. European Art Deco Graphic Design

Art Deco graphic design history: its Paris origins, key pioneers Cassandre, Carlu and McKnight Kauffer, and how the style evolved across Britain, Germany, Italy, Spain and the US.

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Carnival Printed Matter, by Otto Scheiner, 1936

Design Archive Feature, Members Only Content, Typography & Type Design

Carnival Printed Matter, by Otto Scheiner, 1936

A 1928 article on typographic carnival posters, originally in German, published in Typographische Mitteilungen, Vol 25, No 02, February 1928

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The Art Deco Cover Designs of Joseph Binder

Advertising Design, Design Archive Feature, Designer Profiles, Members Only Content

The Art Deco Cover Designs of Joseph Binder

Joseph Binder translated machine-age aesthetics into refined Art Deco compositions. These magazine covers have become prime examples of American commercial modernism.

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A brief summary on the Poster Designer’s Task by Prof. H. K. Frenzel, 1930s/40s

Design Archive Feature, Members Only Content, Poster Design

A brief summary on the Poster Designer’s Task by Prof. H. K. Frenzel, 1930s/40s

A brief summary of a poster designer’s tasks from the late 1930s. I have illustrated the article with a selection of scanned posters from Cooper’s book.

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Walter Spiegel by Werner Suhr. Translated from Gebrauchsgraphik, February 1936

Advertising Design, Design Archive Feature, Members Only Content

Walter Spiegel by Werner Suhr. Translated from Gebrauchsgraphik, February 1936

A 1936 article on Walter Spiegel, originally in German and English, published in Gebrauchsgraphik, February 1936.

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Typophoto. Paul Schuitema and his cover designs for De 8 en Opbouw

Design Archive Feature, Designer Profiles, Magazines & Publishing, Members Only Content, Regional Histories

Typophoto. Paul Schuitema and his cover designs for De 8 en Opbouw

Throughout the 1920s and 1930s, Paul Schuitema emerged as one of the Dutch pioneers of new typography. This article features a selection of the cover designs and a few inner spreads from my collected issues of De 8 en Opbouw.

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Gebrauchsgraphik – Almost a Century of Design Reference

Design Archive Feature, Magazines & Publishing, Members Only Content

Gebrauchsgraphik – Almost a Century of Design Reference

The dedication of Gebrauchsgraphiks editors and publishers significantly influenced the spread and impact of graphic design, documenting countless designers who might otherwise have been forgotten over the last century since its first issue hit newsstands. Design magazines play a crucial role in supporting the design profession and remain vital resources for designers and historians alike.

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1930s Graphic Design

Typographische Monatsblätter, Vol 01, No. 05, May 1933

From the graphic design archive:

Typographische Monatsblätter, Vol 01, No. 05, May 1933

  • Format: Magazine
  • Designer/s: Herbert Matter
  • Year: 1933
Die Reklame, No. 02, Januarheft/January issue, 1932

From the graphic design archive:

Die Reklame, No. 02, Januarheft/January issue, 1932

  • Format: Magazine
  • Designer/s: Valentin Zietara
  • Year: 1932
Die Reklame, No. 13, Augustheft/August issue, 1932

From the graphic design archive:

Die Reklame, No. 13, Augustheft/August issue, 1932

  • Format: Magazine
  • Designer/s: William
  • Year: 1932
Graphische Nachrichten, Vol 13, 09, September 1934

From the graphic design archive:

Graphische Nachrichten, Vol 13, 09, September 1934

  • Format: Magazine
  • Year: 1934
Graphische Nachrichten, Vol 13, 11, November 1934

From the graphic design archive:

Graphische Nachrichten, Vol 13, 11, November 1934

  • Format: Magazine
  • Year: 1934
Graphische Nachrichten, Vol 13, 08, August 1934

From the graphic design archive:

Graphische Nachrichten, Vol 13, 08, August 1934

  • Format: Magazine
  • Year: 1934
1936 Winter Olympics, Programme, 1936

From the graphic design archive:

1936 Winter Olympics, Programme, 1936

  • Format: Programme
  • Designer/s: Ludwig Hohlwein
  • Year: 1936
Commercial Art Vol 11, No 66, December 1931

From the graphic design archive:

Commercial Art Vol 11, No 66, December 1931

  • Format: Magazine
  • Year: 1931
Achievements 1933, C.C. Wakefield & Co (Castrol), 1933

From the graphic design archive:

Achievements 1933, C.C. Wakefield & Co (Castrol), 1933

  • Format: Book
  • Year: 1933
The New Motoring Encyclopaedia, Part 14, January 1937

From the graphic design archive:

The New Motoring Encyclopaedia, Part 14, January 1937

  • Format: Magazine
  • Year: 1937
H.J. Holt Limited, Invoice, Bournemouth, 1930

From the graphic design archive:

H.J. Holt Limited, Invoice, Bournemouth, 1930

  • Format: Invoice
  • Year: 1930
Dr. Oetker Baking Powder Account Sheet, c.1935–1940

From the graphic design archive:

Dr. Oetker Baking Powder Account Sheet, c.1935–1940

  • Format: Account Sheet
  • Year: c.1935–1940
Prorok Povětrnosti Weather Prophet School Timetable, 1937

From the graphic design archive:

Prorok Povětrnosti Weather Prophet School Timetable, 1937

  • Format: Timetable
  • Year: 1937
Adolf Lange Teppichhaus Invoice Letterhead, Pilsen, c.1930–1935

From the graphic design archive:

Adolf Lange Teppichhaus Invoice Letterhead, Pilsen, c.1930–1935

  • Format: Letterhead
  • Year: c.1930–1935
Jan Martínek Chemical Products Letterhead, Plzeň, c.1935–1940

From the graphic design archive:

Jan Martínek Chemical Products Letterhead, Plzeň, c.1935–1940

  • Format: Letterhead
  • Year: c.1935–1940
Módní Dům v Plzni Fashion Store Price List, c.1932–1936

From the graphic design archive:

Módní Dům v Plzni Fashion Store Price List, c.1932–1936

  • Format: Advertisement
  • Year: c.1932–1936
Obchodní Zprávy Cooperative Trade Journal Letterhead, Plzeň, c.1935–1940

From the graphic design archive:

Obchodní Zprávy Cooperative Trade Journal Letterhead, Plzeň, c.1935–1940

  • Format: Letterhead
  • Year: c.1935–1940
Lied Píseň Concert Poster, LUK Universita, c.1930

From the graphic design archive:

Lied Píseň Concert Poster, LUK Universita, c.1930

  • Format: Poster
  • Year: c.1930
Lucerne, Switzerland and its Lovely Lake, Lucerne tourist office, c. 1930s/40s

From the graphic design archive:

Lucerne, Switzerland and its Lovely Lake, Lucerne tourist office, c. 1930s/40s

  • Format: Brochure
  • Designer/s: Herbert Leupin
  • Year: c. 1930s/40s
Asia, Vol 31, No. 5, 1931

From the graphic design archive:

Asia, Vol 31, No. 5, 1931

  • Format: Magazine
  • Designer/s: Frank McIntosh
  • Year: 1931
Delineator, Vol 116, No. 5, May 1930

From the graphic design archive:

Delineator, Vol 116, No. 5, May 1930

  • Format: Magazine
  • Designer/s: Dynevor Rhys
  • Year: 1930
S.D.A.P. / N.V.V. Arbeidersjaarboekje 1930, 1930

From the graphic design archive:

S.D.A.P. / N.V.V. Arbeidersjaarboekje 1930, 1930

  • Format: Book
  • Designer/s: Fré Cohen
  • Year: 1930
S.D.A.P. / N.V.V. Arbeidersjaarboekje 1933, 1933

From the graphic design archive:

S.D.A.P. / N.V.V. Arbeidersjaarboekje 1933, 1933

  • Format: Book
  • Designer/s: Fré Cohen
  • Year: 1933