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Norman Granz presents Kid Ory, Programme, 1959. Designed by Hans Michel + Günther Kieser. Art Director Horst Lippmann

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A selection of graphic design articles based on the design artefacts in the archive. Articles discussing aspects of design such as logos, advertisements, posters and book covers. Explore historical context and its impact on the field of graphic design.
Norman Granz presents Kid Ory, Programme, 1959. Designed by Hans Michel + Günther Kieser. Art Director Horst Lippmann

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Süddeutsche Rundfunk, Brochures, 1959-60. Designed by Hans Geipe
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Hans Geipel’s Brochure Designs for Süddeutsche Rundfunk (SDR)

A collection of letterpresses German brochures from 1959/1960 designed by Hans Geipel for Süddeutsche Rundfunk (SDR), the South German Radio Network based in Stuttgart.
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Heart Anatomy, Function And Diseases, Dell, 1962. Illustrated by George Giusti
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George Giusti – Illustrating the Hearts Anatomy, Function, and Diseases

"Heart: Anatomy, Function, and Diseases" (Dell, 1962), by Rudolf Hoffmann and illustrated by George Giusti, demonstrates how illustrations effectively convey complex and emotional topics whilst providing valuable information.
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2000 PX
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The 1920s design work of Joseph Binder

Joseph Binder established his studio, Wiener Graphik, in Vienna. One of the first clients was the City of Vienna’s Music and Theater Festival, followed by many other posters and logos for clients in Austria and beyond.
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Ezio Bonini’s 1950s Advertisements for Linoleum scanned from Gebrauchsgraphik, 08, 1954
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Ezio Bonini’s 1950s Advertisements for Linoleum

Ezio Bonini's work for "Società del Linoleum" in Milan, showcasing advertisements designed for various Italian newspapers aimed at expanding the linoleum market
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Ads in trade journals for Bayer, Leverkusen designed by Wolfgang Bäumer c. 1962-1964. Scanned from Gebrauchsgraphik, July 1966
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Dynamic Form. The 1960s Advertising Design of Wolfgang Bäumer

Wolfgang Bäumer's advertising design for Bayer, Klöckner Works and the Lottery. His adaptable design aesthetic alongside his skills of convening messaging through visuals are fantastic examples of mid-century German graphic design.
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Nieuw Ensemble, Nieuw Ensemble 20 Jaar, Brochure, 2001. Designed by Jan Bons copy
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Designing History: The Legacy of Jan Bons

This 1,500 word essay focused on the work of Jan Bons. One of the most prominent figures in Dutch design history. For over three-quarters of a century, he crafted a mass of work with many long-time collaborators.
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Olympia Advertising, late 1950s - early 1960s. Desigend by A. E. Wuttke
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Advertising and Information. Design for Olympia-Werke AG

The collection of works I've gathered, designed for Olympia-Werke, showcases the height of mid-century German commercial artistry. The work was collated in a branded folder and contained forty brochures, advertisements and manuals.
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Bicycle Maintenance and Adjustment, Guide, The Royal Society for the Prevention of Accidents (RoSPA), c. mid 1970s
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The Royal Society for the Prevention of Accidents (RoSPA) and the Cycling Proficiency Scheme

Collected examples of the Royal Society for the Prevention of Accidents (RoSPA) Cycling Safety and Proficiency design output, a landmark initiative aimed at enhancing cycling safety.
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Graphis 124, 1966. Cover design by Toshihiro Katayama.
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The Structured Forms of Toshihiro Katayama

Katayama worked in several art and design disciplines from graphic design and sculpture to environmental works and sculpture. His design work features rhythms and patterns and has a resemblance to modern jazz and the studies of Josef Albers.
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Hermann Rastorfer, VW 1500 Advertisment. Early 1960s. Scanned from Gebrauchsgraphik, 07, 1962 Cropped
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A New Visual Aesthetic. Hermann Rastorfer and the advertising for Volkswagen

Rastorfer transformed the advertising of Volkswagen and his work contrasted with that of the previously commissioned designers. It reiterates the importance of finding a designer who can transform your vision and adverting and how the significance of consistent messaging across advertisements, contributes to the creation of a memorable campaign 
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Kast + Ehinger (K+E) Advertisement. Back page of a 1960s issue of Gebrauchsgraphik. Designer Unstated
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The 1950s and 1960s Advertisements of Kast + Ehinger (K+E)

As part of their marketing strategy, Kast + Ehinger, commissioned a selection of German designers to produce advertisements aimed at the design industry. I have scanned in quite a lot of their advertising matter, all of which were back-page advertisements from three German design magazines. Der Druckspiegel, Gebrauchsgraphik and Graphik – Werbung + Formgebung.
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25 years of Swiss poster art, 1941 to 1965
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25 years of Swiss poster art, 1941 to 1965

“Der Druckspiegel” typographic supplement May 5, 1967, was focused on a selection of the winning entries from Die besten Plakate des Jahres featuring over fifty winning entries.
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Erberto Carboni’s Crociere 1937 “Italia” Brochure
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Erberto Carboni’s Crociere 1937 “Italia” Brochure

One of my standout collected pieces is Erberto Carboni’s Crociere 1937 “Italia” Brochure, created for the Societa di Navigazione’s 1937 cruise schedule.
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National-Zeitung SA Basel designed by Gerstner + Kutter, Basel in 1960
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Swiss Posters from the 1960 Best Poster Award (Die besten Plakate des Jahres 1960)

The 1960 awards presented 420 poster entries from Swiss designers. Notable winners included Robert Büchler's typographic poster for the Museum of Applied Arts Basel and J. Müller-Brockmann’s Der Film poster for the Museum of Applied Arts and Gerstner + Kutter's asymmetric typographic poster for National-Zeitung SA Basel.
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Olivetti (Suisse) SA Zürich designed by Ernst Hiestand, Zürich in 1961
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Swiss Posters from the 1961 Best Poster Award (Die besten Plakate des Jahres 1961)

As part of an ongoing series showcasing Swiss poster designs from the 1950s and 1960s, this article features 1961 poster entries of Die besten Plakate des Jahres (The Best Posters of the Year) 1961. Originating in 1941, Die besten Plakate des Jahres initially served as a platform for the evaluation and showcase of Swiss posters.
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Schweiz. Konferenz für Sicherheit im Strassenverkehr Bern. designed by Hans Hartmann, Bern in 1963
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Swiss Posters from the 1963 Best Poster Award (Die besten Plakate des Jahres 1963)

Forward and a selection of poster designs entered to the Die besten Plakate des Jahres 1963. Featuring the work of Hans Hartmann, Jörg Hamburger, Jost Hochuli, and Armin Hofmann.
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Polizeidepartement Basel-Stadt designed by Moritz Zwimpfer, Basel in 1958
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Swiss Posters from the 1958 Best Poster Award (Die besten Plakate des Jahres 1958)

A selection of poster designs from Die besten Plakate des Jahres 1958 with a translated foreword by Maria Netter. Featuring the work of Müller-Brockmann, Celestino Piatti, Donald Brun and Armin Hofmann.
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BKG Basler Konsum-Gesellschaft Basel designed by Celestino Piatti, Riehen in 1957
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Swiss Posters from the 1957 Best Poster Award (Die besten Plakate des Jahres 1957)

The best poster designs from Die besten Plakate des Jahres 1957 with a translated foreword by Walter Kern. Featuring the work of J. Müller-Brockmann, Gottlieb Soland, Mary Vieira and Celestino Piatti.
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Genossenschaft USOGAS Zürich designed by Donald Brun, Basel, 1956
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Swiss Posters from the 1956 Best Poster Award (Die besten Plakate des Jahres 1956)

The best poster designs from Die besten Plakate des Jahres 1956 with a translated foreword by Jakob Rudolf Welti. Featuring the work of Herbert Leupin, Carl B. Graf, Carlo Vivarelli and Emil Ruder.
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Advertisement for Gebr. Sulzer AG, Winterthur Designed by Bernhard Lüthi, Basel
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Industrial Advertisements. A selection of works from the book, Swiss Industrial Graphic Design

A short essay and scanned advertising from Swiss Industrial Graphic Design. A rare book focused on effective industrial promotion authored by Hans Neuburg. The design of the book is credited to Hans Neuburg and Walter Bangerter.
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Poster for the University Ball, University in St. Gallen, Switzerland, 1961. Scanned from Der Druckspiegel 08, 1962.
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Advertising a University Ball at St. Gallen, Switzerland, 1961

Perusing an issue of Der Druckspiegel from 1962, I found these fantastic examples of Swiss Design, produced for the University Ball at the University in St. Gallen, Switzerland, in 1961. The advertising matter included posters, newspaper advertisements, cinema slides, invitation cards and a booklet. 
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Gregory Vines, Typographische Monatsblätter, issues 1-6, 1978 - Process
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Gregory Vines – Design and Process of the Typographische Monatsblätter 1978 Covers

Gregory Vines' design and process behind the Typographische Monatsblätter 1978 covers. From the initial inspiration drawn from Bellinzona's gate to the process of film montage, resulting in six stunning cover masterpieces.
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Designs for British Aluminium Company Ltd by Tom Eckersley. Featured on the back page of Design magazine, 1957 Cover
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Design from Post-War Britain: Advertising for The British Aluminium Company

Advertisements from post-World War II Britain for British Aluminium Company. Designs by Abram Games, Tom Eckersley, FHK Henrion, Pat Keely, and James Hart, who collectively crafted over 100 four-color and 300 black-and-white advertisements.
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Ballet 71, Staatsheater Kassel, 1971. Designed by Karl Oskar Blase
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The Poster Designs of Karl Oskar Blase

Blase’s long-term clients were Staatstheater Kassel (Kassel State Theater) and Atlas Films. Karl Oskar Blase produced countless posters for these two organisations. It’s not surprising considering Blase designed posters for the Staatstheater for twelve years between 1966 and 1978. 
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Record sleeve design by the typography class headed by Albrecht Ade, 1961
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Work of the Werkkunstschule Wuppertal typography class 1960-1961, headed by Albrecht Ade

Albrecht Ade's students produced some great typographic compositions and print work in his typography class, here's a selection of the work and information about Albrecht Ade.
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The Graphic, no 1892, 1905
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The Birth of the Advertising Agency

The advertising agency played a crucial role in shaping consumer culture by acting as a bridge between businesses and the media and was stated to have started in the mid-19th century.
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Pino Tovaglia’s Advertisements for Finmeccanica, 1950s. Scanned from Gebrauchsgraphik, 10, 1955
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Pino Tovaglia’s Advertisements for Finmeccanica

His distinctive style echoes the artistic expressions of fellow Italian designers Giovanni Pintori and Erberto Carboni. Tovaglia's mastery in taking concepts and translating them into visually compelling narratives is evident in this selection of advertisements I have scanned from Gebrauchsgraphik, 10, 1955.
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Poster for Nikon 1954, designed by Yusaku Kamekura. Scanned from Creation No.21, Yusaku Kamekura Issue, 1998
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Yusaku Kamekura and his Design for Nikon

Nikon commissioned Yusaku Kamekura to design numerous posters, packaging designs and advertisements for Nikon. His used abstract forms, an impactful use of colours, along with his skilful reduction of messaging.
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Design Coordination and Corporate Image, Studio Vista, 1967. KLM - Henrion
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A Brand Evolution for KLM by Henrion Design Associates

KLM's brand evolution by Henrion Design Associates. Founded in 1919, KLM is the world's oldest operating airline. In 1961, Henrion Design Associates redesigned the iconic brand, overcoming challenges of standardisation and outdated aesthetics.
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Wolfgang Weingart - Pioneer of Swiss New Wave
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Wolfgang Weingart – Pioneer of Swiss New Wave

Wolfgang Weingart's artistic design delved into the intricacies of Swiss typography, skillfully dissecting its elements while venturing into texture and type experimentation. His layered montages radiated dynamic kinetic energy, standing in stark contrast to the minimalist approach of his instructors, embracing a more maximalist aesthetic.
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Nobuyoshi Yamada Poster (Kriemhild's Revenge) 1925. Scanned from Modernism on Paper 1920s-30s Japanese Graphic Design, Rikuyosha, 2003
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1920s Publicity Design of the Shochikuza Theatre

Japan's first foreign film venue, Shochikuza Theatre (1923) is an icon of Modernism. Its Art Deco-influenced advertising, showcased in the 1925 Shochikuza News magazine, offers a glimpse into Japans influences from the West.
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Norman Granz presents Kid Ory, Programme, 1959. Designed by Hans Michel + Günther Kieser. Art Director Horst Lippmann
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Jazz Programmes designed by Hans Michel and Günther Kieser

After researching further into the work designed by their practice, I found ten programmes designed between 1958 and 1960. These programmes were designed for a variety of live jazz events in Germany and all followed the same format.
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Process Drawing for Design, December 1964 by Kōhei Sugiura
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Kōhei Sugiura’s Design Systems for the 1964 issues of Design

In 1964, Sugiura was commissioned by the magazine Design to design each of their twelve monthly cover designs. Creating a series of systems which set the foundations for the design.
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Banco do Estado de São Paulo Logo designed by Aloísio Magalhães, 1969
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The Logos and Symbols of Brazilian Designer, Aloísio Magalhães

Magalhães developed over 180 brands and in addition to developing visual identities, he also developed designs for Brazilian notes and coins.
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Andy Warhol’s Commercial Art for Interiors Magazine
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Andy Warhol’s Commercial Art for Interiors Magazine

Before ascending to fame within the contemporary art scene, Warhol enjoyed a thriving career as a commercial artist. His illustration work was commissioned by various magazines, including The New Yorker, Vogue, and Harper's Bazaar.
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Monografieën over filmkunst 01 – Het linnen venster by C. J. Graadt van Roggen Designed by Piet Zwart.
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Piet Zwart and the series Film, 1931 – 1933

1930s periodical 'Monografieën over filmkunst' designed by dutch designer Piet Zwart remains a pinnacle of Dutch avant-garde design.
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Advertisements for Bol spirits designed by Atelier Engelmann and Klaus Oberer in late 50s : early 60s Cover
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Bols. Advertising Matter from 1958 to 1961 by Engelmann, Mendell and Oberer

In the late 1950s, Hans W. Brose agency, with designers Pierre Mendell, Michael Engelmann, and Klaus Oberer, crafted a compelling, colourless campaign for Bols.
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Cinderella - Stuttgart, Bundesn Gartenschau, 1961
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Cinderella. A selection of Publicity Stamps and Stickers

I have a real passion for collecting Cinderella stamps and other ephemera and love the artistic and historical value of these items. The scarcity of some Cinderella stamps, especially those associated with significant historical events or rare advertising campaigns, makes them highly sought after in the philatelic world.
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Engineering, British Job Centre Postcard, mid to late 1970s
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Friendliness and Efficiency. 1970s Postcards for the British Job Centre

The designer is unstated on these postcards, which were designed during the mid to late 1970s, but these playful illustrations alongside what looks to be Frankfurter Bold definitely fit the criteria of friendliness and efficiency
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Showcard for Harris Co., Ltd. Designed by Hiroshi Ohchi Scanned from Idea 11, 1955
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Advertising that Sticks. Examples of 1950s Chewing Gum Advertising

Advances in production and 1950s chewing gum marketing. From Wrigley's iconic "Spearman" ads to Hiroshi Ohchi's designs for Harris Chewing Gum.
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