£10.00
Content includes:
W.A. Menne – Advertising tasks in the chemical industry
W. Beckmann – Design of formlessness
Karlheinz Graudenz – Science and market feeling
Franz H. Wills – Pharmaceutical advertising in the USA
Günter Berkhahn – Export advertising needs new impulses
Dr. A. Wannemacher – The best German posters 1952
