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Content includes:
Graphic Arts
Development of a house style and L. Sutnar by N. Gosta Arnheim
Yusaku Kamekura
Father and Son: Erik & Ole Stockmarr
Royal College of Art
Paul Peter Piech
Bob Gill
Commercial arts of Nika-Kai
Color Pages
Yusaku Kamekura
Paul Peter Piech
Bob Gill
Nika-Kai
Editorials
Brief History of Fine Arts in Japan by A. Yamana
Imitation and resemblance by S. Imatake
How to keep TV commercial in tune with your badget by Ralph G. Tuchman
How to make ad photo more believable by Stephen Baker
Advertising anecdote by Frank Finny
Adman’s guide to p.r. by Charles H. Prout
Book reviews
Editor’s note by T. Miyayama
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