Willem de Kooning, Stedelijk Museum, Amsterdam, 1976 designed by Wim Crouwel and Daphne Duijvelschoff (Total Design)Willem de Kooning, Stedelijk Museum, Amsterdam, 1976 designed by Wim Crouwel and Daphne Duijvelschoff (Total Design)
He designed stamps from around 1955 and in the book Karl Oskar Blase, Briefmarken-Design, Verlag für Philatelistische Literatur, 1981, he was described as one of the most influential stamp designers in Germany.
The first American university to accept graphic designers as members of the faculty was the Massachusetts Institute of Technology, called M. I. T, for short. The work created by the design group reflects the high level of instruction, the realistic setting of the training and the progressive philosophy of this institute.
House style can give identity to the diverse products or activities of a firm. It stimulates loyalty, helps to reduce costs, and has advertising value.
An advertising programme is fully integrated only when its effect is powerful enough to play a major part in determining a corporate image. Geigy advertising is an example of this successful integration.
