Burgamesse Sonderheft Typographische Jahrbücher, Heft 2, 1922

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Burgamesse Sonderheft Typographische Jahrbücher, Heft 2, 1922
Burgamesse Sonderheft Typographische Jahrbücher, Heft 2, 1922

 

Burgamesse Sonderheft Typographische Jahrbücher, Heft 2, 1922
Burgamesse Sonderheft Typographische Jahrbücher, Heft 2, 1922
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Perusing an issue of Der Druckspiegel from 1962, I found these fantastic examples of Swiss Design, produced for the University Ball at the University in St. Gallen, Switzerland, in 1961. The advertising matter included posters, newspaper advertisements, cinema slides, invitation cards and a booklet. 

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After researching further into the work designed by their practice, I found ten programmes designed between 1958 and 1960. These programmes were designed for a variety of live jazz events in Germany and all followed the same format.
In Rau's case, the combination of graphic design and photo produces a particularly positive result, since he uses the photo not so much as an object of representation but rather as a suggestive means of expression.

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A total of 24 posters were created for the campaign during 1964, using the arrow symbol as a key features, representing power, motion and speed. The handmade lithographs use up to 19 colours, which were individually printed at large scale. The posters also utilise the brand colours red and yellow from Shells corporate identity.