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Collectie Bo Boustedt, Stedelijk Museum, Amsterdam, 1964 designed by Wim Crouwel
Collectie Bo Boustedt, Stedelijk Museum, Amsterdam, 1964 designed by Wim Crouwel
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
From the design archive:
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These one-colour forms have a playful but structured aesthetic through their geometric forms, they remind me of the abstract line drawings of Picasso blended with Jan Tschichold and the New Typography.
In minor printed matter we constantly meet the new typography, but it is relatively rare to find posters designed on the new lines. And yet poster-designing is a field where new typographical methods might be employed with great effect.
Why Graphic Culture Matters is a compilation of 46 thought-provoking essays by renowned design critic Rick Poynor, delving into the realms of art, design, and visual communication.

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His distinctive style echoes the artistic expressions of fellow Italian designers Giovanni Pintori and Erberto Carboni. Tovaglia's mastery in taking concepts and translating them into visually compelling narratives is evident in this selection of advertisements I have scanned from Gebrauchsgraphik, 10, 1955.