Content includes:
The Phonotypes of Robert Bridges, by Simon Nowell-Smith and Book Illustration, by Barnett Freedman. Loosely inserted is the 4 page occasional news sheet, Stop Press (folded).
Details
Format: Magazine
Year: 1947
Client/Publisher: James Shand at the Shenval Press
Beyond being mere artefacts of design, these examples encapsulate the dynamic changes Japan was undergoing during this period. The design output of this era not only served commercial purposes but also became a powerful medium for expressing these societal shifts.
Kohei Sugiura’s work spans an impressive range of mediums, including record jackets, publication covers, posters, exhibition catalogues, and stamps. He perfectly merged functionality and data visualisation with aesthetics. Drawing on his background in architecture, Sugiura applied a systematic, programmatic methodology to graphic design, similar to the approach of Swiss designer Karl Gerstner.
Rastorfer transformed the advertising of Volkswagen and his work contrasted with that of the previously commissioned designers. It reiterates the importance of finding a designer who can transform your vision and adverting and how the significance of consistent messaging across advertisements, contributes to the creation of a memorable campaign
The designer is unstated on these postcards, which were designed during the mid to late 1970s, but these playful illustrations alongside what looks to be Frankfurter Bold definitely fit the criteria of friendliness and efficiency
