Client/Publisher: Neue Filmkunst. Walter Kirchner, Göttingen
Size: 185mm x 230mm
Hans Hillmann studied in 1948 to 1949 at the Schule für Handwerk und Kunst in Kassel. Between 1949 and 1953 he attended the Werkakademie and remained in Kassel, working as a graphic designer until 1956, then moved to Frankfurt. From 1954 to 1974, Hillmann designed over 150 film posters.
Hans Hillmann studied in 1948 to 1949 at the Schule für Handwerk und Kunst in Kassel. Between 1949 and 1953 he attended the Werkakademie and remained in Kassel, working as a graphic designer until 1956, then moved to Frankfurt. From 1954 to 1974, Hillmann designed over 150 film posters.
An advertising programme is fully integrated only when its effect is powerful enough to play a major part in determining a corporate image. Geigy advertising is an example of this successful integration.
Kazumasa Nagai (永井 一正) was born in 1929 in Osaka and is one of Japan's most acclaimed graphic designers. He designed iconic corporate logos for major companies such as Mitsubishi UFJ, Japan Railways, Nissin, and TEPCO and designed 100s of posters.
Before ascending to fame within the contemporary art scene, Warhol enjoyed a thriving career as a commercial artist. His illustration work was commissioned by various magazines, including The New Yorker, Vogue, and Harper's Bazaar.
The versatility of the arrow sign knows no bounds – from thin lines exuding delicacy to thick, heavy-set lines conveying stability and weight. Depending on its construction, the arrow sign can speak with individuality, even possessing psychological and emotional expression.