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Graphic Design History from Design Reviewed
Matthew Leibowitz

Idea 023, 1957

Information

Editor: Takashi Miyayama
Art Director: Hiroshi Ohchi
Cover Design: M. Leibowitz
Graphic Section
Piero Fornasetti
Matthew Leibowitz
Fritz Bühler
An Advertisement in the Classic Style
Packages from Denmark by Erik Stockmarr
Fritz Bühler
Graduation Work By the Students of 8 Universities
Designers in Sanyo District
Color Section
Matthew Leibowitz
Fritz Bühler
Editorial Section
History of Western Fine Arts Vol. 6 by H. Hara
Dived and Hidden Lines by S. Imatake
Want Better Animated TV Spots? by Frank Tuttle
Fundamentals of TV Advertising
38 Steps to Successful Radio Advertising
When Is the Right Time to Change Your Package? by Saul Nesbitt
Local News
Editor’s Note by T. Miyayama

Details

  • Format: Magazine
  • Designer/s: Matthew Leibowitz
  • Year: 1957
  • Client/Publisher: Seibundo Shinkosha Publishing Co
Matthew Leibowitz studied at the Philadelphia Museum School of Industrial Art, attending evening classes from 1936 to 1939. After serving as art director for the Philadelphia Advertising Agency for two years, he launched a freelance career in advertising. Starting in 1942, he worked as an art director and consultant for several prominent industrial firms. His clients included International Business Machines (IBM), RCA Victor, Sharp & Dohme, Spalding, Container Corporation of America, General Electric, Reichhold, American Chemical Paint Company, Film Designers, Inc., Benton & Bowles, N.W. Ayer & Son, the International Red Cross, Caedmon Publishers, and others.

Linked Information

Idea 023, 1957. Cover design by Matthew Leibowitz
Idea 023, 1957. Cover design by Matthew Leibowitz
Matthew Leibowitz studied at the Philadelphia Museum School of Industrial Art, attending evening classes from 1936 to 1939. After serving as art director for the Philadelphia Advertising Agency for two years, he launched a freelance career in advertising. Starting in 1942, he worked as an art director and consultant for several prominent industrial firms. His clients included International Business Machines (IBM), RCA Victor, Sharp & Dohme, Spalding, Container Corporation of America, General Electric, Reichhold, American Chemical Paint Company, Film Designers, Inc., Benton & Bowles, N.W. Ayer & Son, the International Red Cross, Caedmon Publishers, and others.
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