‘Trained typographer Jochen Stankowski, born 1940, has been highly influential in many media – printing, photography, graphic design and painting. His forte is developing symbols, visual brands that are unmistakable in the public and media arenas. This book is an overview of more than 40 years of Stankowski’s work. Consisting of 3 chapters, it introduces the reader to the historical development of signs, beginning with the arrow and honing in on Stankowski’s individual aesthetics and applications. It presents sketches, drawings and graphic designs – ranging from the advertisement to leaflet, from the poster to the newspaper, to the book and internet -showing the blueprints that usually remain hidden behind the symbols.’