Kinetische Kunst, Kunstgewerbemuseum, Zürich, 1960

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Edited by Hans Fischli and Willy Rotzler

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Kinetische Kunst, Kunstgewerbemuseum, Zürich, 1960
Kinetische Kunst, Kunstgewerbemuseum, Zürich, 1960
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From the design archive:
From the design archive:
From the design archive:
From the design archive:
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These one-colour forms have a playful but structured aesthetic through their geometric forms, they remind me of the abstract line drawings of Picasso blended with Jan Tschichold and the New Typography.

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Giovanni began his work with Olivetti in March 1938, and his work was showcased in various exhibitions and had a clear distinctive style that amplified the Olivetti brand image. His design defined the company’s visual image, and the iconic geometric designs are still as powerful and engaging today as they were in the 1950s.

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The best poster designs from Die besten Plakate des Jahres 1956 with a translated foreword by Jakob Rudolf Welti. Featuring the work of Herbert Leupin, Carl B. Graf, Carlo Vivarelli and Emil Ruder.