Synopsis 03, The Magazine of NV Chemische Industrie Synres, 1961

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Design and layout by Newman Neame Limited London
Printed in the Netherlands

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Synopsis 03, The Magazine of NV Chemische Industrie Synres, 1961. Design and layout by Newman Neame Limited
Synopsis 03, The Magazine of NV Chemische Industrie Synres, 1961. Design and layout by Newman Neame Limited
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Mark Bloom has designs for globally recognised brands, produces some of the finest, most accessible modern typefaces and heads up Mash Creative and CoType Foundry. His type foundry has always been a port of call for our studio's brand projects and he continues to develop these, each with a fantastic print specimen.

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Ryuichi Yamashiro (山城隆)  was a Japanese graphic designer and artist, born in Osaka in 1920. He belonged to the same generation of pioneering Japanese designers as Kohei Sugiura, Kiyoshi Awazu, Yoshio Hayakawa, Yūsaku Kamekura, Kazumasa Nagai, and Ikko Tanaka.  
House style can give identity to the diverse products or activities of a firm. It stimulates loyalty, helps to reduce costs, and has advertising value.

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The designer is unstated on these postcards, which were designed during the mid to late 1970s, but these playful illustrations alongside what looks to be Frankfurter Bold definitely fit the criteria of friendliness and efficiency