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World Graphics was published by Kimberly-Clark. It was designed and printed by Sequoia Press, Michigan. The art director and editor: William R. Stone.
‘World Graphics Number One concerns itself with the publicity of Typefoundry Amsterdam in the Netherlands. Principal examples of this program used are the house organ of the firm, Grafische Mededelingen, and a particularly interesting booklet on the activities of the company issued in 1959. They are representative of a much larger body of work issued since World War II. This material all reflects a basic concern with graphics where the tools of production are used as components of the design. The realistic belief of management in good taste and the effectiveness of good design is abundantly evident. Behind this activity is the guiding hand of Dr. G. W. Ovink, art consultant to the foundry, with his broad background and resources in historical matters, and a consciousness of contemporary means of promotion.
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