Form, No.6, December 1967

Information

Content includes:
Letters to the Editors
Russian Unofficial Art: ‘A Fairy Tale about a
Firm Road’, by Stuart Lawrence
Autumn Sequence, poems by David Chaloner
Totality through Light – The Work of
Laszlo Moholy-Nagy by Istvan Kovacs
Black Mountain College (3)
The Total Approach by John Evarts
Black Mountain College: A Diary by Jean Charlot
Great Little Magazines, No. 6: De Stijl
Author Index Part 1, to Theo van Doesburg

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Form, No.6, December 1967
Form, No.6, December 1967
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
From the design archive:
More graphic design history articles

Members Content

Max Huber worked across advertising, packaging, design and industrial design. He had a distinctive style that skillfully blended bright hues with photomontage.

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His distinctive style echoes the artistic expressions of fellow Italian designers Giovanni Pintori and Erberto Carboni. Tovaglia's mastery in taking concepts and translating them into visually compelling narratives is evident in this selection of advertisements I have scanned from Gebrauchsgraphik, 10, 1955.
"Talking about myself as a designer is something that requires a powerful dialogue with my life experiences. In a radical way, I apply an exercise in which design forms become projections of life, extensions of meaning that constantly involve senses."

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Rastorfer transformed the advertising of Volkswagen and his work contrasted with that of the previously commissioned designers. It reiterates the importance of finding a designer who can transform your vision and adverting and how the significance of consistent messaging across advertisements, contributes to the creation of a memorable campaign