“They’ll never stand for that” and “It’s too modern” are, as George Plante aptly puts it, the restraintive thoughts which beset a commercial artist who tries to let himself go.
Collected Japanese ephemera From the late 1920s to the mid-1930s, from Japan's transformative period, with its robust industrial force accompanied by an increase in consumer culture.
In minor printed matter we constantly meet the new typography, but it is relatively rare to find posters designed on the new lines. And yet poster-designing is a field where new typographical methods might be employed with great effect.
Publimondial was founded André Roulleaux in 1942 and remained in circulation until 1960. The French journal was published by Art et Publications and was subtitled ‘The Magazine of Graphic Arts and Advertising Technique’.
