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Content includes:
Our New Name and Size
Mopeds For The Millions
Contemporary Glass
New Products Processes and Presentation
Meet Fool Lock Boot – The Advertising of Wilmot Breeden
La Rinascente Compasso D’oro – Eight Prize-Winning Designs from Italy
The Art of Packaging: 13 Decoration of Tinplate by Richard A. Bell
Solar Energy Telephones by H. C. Spencer
Checking Contents of Sealed Containers

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Art and Industry 390, December 1958
Art and Industry 390, December 1958
More graphic design artefacts
From the design archive:
From the design archive:
From the design archive:
From the design archive:
More graphic design history articles
Helmut Schmid Typography explores the typographer’s oeuvre in its entirety. The book’s generous design allows each image to breathe, and the accompanying texts narrate Schmid’s life and career in an informative and pleasant manner.

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In my previous article about the design work produced for Insituto di Tella, I touched upon the artists Juan Carlos Distéfano, Ruben Fontana and Juan Andralis. After further research, I found a suite of other designs they had produced, including exhibition posters, concert programmes and record sleeves.
House style can give identity to the diverse products or activities of a firm. It stimulates loyalty, helps to reduce costs, and has advertising value.

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Paul Rand, one of the most acclaimed American designers is known for his iconic corporate identities, playful illustration and commercial art. Paul wrote the preface for Yusaku Kamakura's book, Trademarks of the World, 1958. He states his influence of Japanese art and design, trademarks as a universal language and his struggles with English grammar.